the department of marketing prepares students for professional careers in marketing, a field focused on the promotion, facilitation and maintenance of exchange relationships between an organization (its products, services and ideas) and its customers. marketing is the revenue-generating activity of organizations and is critical to its success and survival. because of marketing's vital role in economic health, there is a growing demand for well-educated marketing professionals. the marketing department has developed a reputation for its broad-based, interdisciplinary programs.
marketing students and recent graduates presenting at the sma conference included, back row: tanner parsons, helen mcdowell, bailey hack, hannah maisel, madison allen; front row: lauren stabler and melissa nenninger. read more.